The Buy-more-save-more theory in economics
Which one do you buy?
- The $0.50 for 1 coriander bunch OR
- The $1 for 3 coriander bunches?
There is a theory in game theory that Mark Whatzisname wrote about. The Paradox of Choice. Give people a choice of buying 3 cokes for a dollar, or 1 coke for 50 cents, and most people would buy 3 cokes.
The pater would have bought 15 cokes for $5.
He calls it Economics (Buy-more-save-more) . The rest of us call it a variety of names – well, this is a family-friendly blog, so let’s keep away from that shall we?
Anyway, what I am trying to say is that I could have bought 3 coriander bunches. I bought 1 coriander bunch for 50 cents.
The economic upheavals of choice
In that one second interaction, in which I told the billing clerk – ‘It’s okay. I’ll just take this.”, it is astounding the number of things that went through my head.
🥬🌿 The father’s disappointed face. As mentioned, he is a big connoisseur of the buy-more-save-more theory. He is proud of it. He says that is the path to economic prosperity- so in that small act, was I rebelling against the pater? Delayed as far as rebellions go – who rebels after leaving teenage behind so long ago? The pimples a distant memory of turbulence on the face.
🥬🌿 The potential chutneys and thogayals the extra 2 bunches could have gotten me.
🥬🌿 I was already long in line. I had to leave the store in minutes – did I really need to hold up the line for 2 bunches of coriander that cost less than a dollar? Not to mention the half-rotting bunch already in the fridge. There is only so much coriander a nuclear family can consume.
Now, there are people who will come and tell you not to let things like occupy your mind for longer than its worth. I ask you. Who is to tell my brain this?
Paternal disappointment is a hard thing to swallow. I saw the pater’s face across all the decades, across the churning oceans, and across the continents on Earth crumple in disappointment. And I felt a stab of guilt. I almost gave in and went back to running across the aisles of the grocery store. Luckily I had places to be.
🥬🌿 Cabbage-o-phobia from Cabbage Extravaganzas 🥬🌿
I called the parents that evening, and was greeted with the mother’s characteristic shriek. “Your father has bought a large cabbage again! What am I do with 3 large cabbages for a family of 4?”
I shelved the coriander problem to attend to the more urgent cabbage problem, and asked the pater what he was thinking. Did he not know there were two large cabbages at home already – given that he had bought them himself the previous day?
“Yes kondhai (child) – but they were on sale. Yesterday, it was a buy-one-get-one cabbage sale. Today was a cabbage extravaganza.” He said looking befuddled as to how his sound economics was landing him in trouble again.
“There are so many cabbage dishes – you can make cabbage curry, cabbage kootu.” Then, he looked lost again – his cabbage repertoire seems to have given out at this point, and he looked to me for help. I laughed, and gave the mother ways to hide a cabbage in cooking – “You can boil it, and mash it for pav bhaji, sneak some into soup, without everyone developing a cabbage-o-phobia.”
Note to reader: There is a phobia of cabbages that falls under the Lachanophobia bucket, also known as Brassicaphobia.
“Do you know what I sent him to buy? Ladies finger (okra). The child has been asking for vendakkai (okra in Tamil) curry – so I sent him to buy just that since he already went grocery shopping yesterday. He came back without vendakkai and a large cabbage the size of his head instead!” She said.
Cabbage extravaganza & Coriander dhamaka indeed!
I laughed, and felt this was a good point in the story to lord my superior decision making skills with the coriander bunches.
Really, after all these decades on this planet as a daughter to these two, I have learnt nothing I tell you.
The moment I said it, the father moaned. “You left free coriander on the table? Have I taught you nothing?”
The mother who was shrieking about cabbages not even half a minute ago, turned on me with equal disappointment, “You could have made coriander pickle and stored them for over a month! “
“Yes – why don’t you call me after you are done pickling the cabbages?!” I said smartly, and put the phone down. Grocery stores really don’t realize their social responsibilities, the time and effort their deals cost us. Indo-US relations
Cabbage extravaganza & Coriander dhamaka indeed!



















That seemed like a marvelous way to say goodbye to the rainy week-end. How was your week-end?




